Intermediate Microeconomics: Pricing


Overview/Description
To examine how firms set prices and to introduce the Bertrand model, price discrimination, and various forms of nonuniform pricing

Target Audience
Managers and prospective managers seeking to understand the theories and practice of consumer behavior and demand, and of production, cost, and supply

Prerequisites
A familiarity with basic economics

Expected Duration
3:00 Hours

Objectives:

Intermediate Microeconomics: Pricing

  • To apply the Bertrand model to price-setting oligopolies
  • To introduce you to price and quantity discrimination used by firms with market power
  • To describe multimarket price discrimination, two-part tariffs, and tie-in sales

  • Course Number: KME27SE