The Business of Selling: Identifying Needs

Overview/Description
To demonstrate how to design presentations to fit customers? needs

Target Audience
Managers, prospective managers, and any other employees seeking competency in the area of professional and interpersonal selling

Prerequisites
A basic understanding of the marketing competency

Expected Duration
3:00 Hours

Objectives:

The Business of Selling: Identifying Needs

  • To differentiate between types of buying needs and their roles in large and small sales
  • To demonstrate ways of identifying customer needs
  • To show how to build strong presentations


    • Course Number: KSL26SE