Enabling Breakthrough Creativity


Overview/Description
Breakthroughs that shape the field of future competition are most likely to emerge when companies create internal ecosystems that enable creativity. The physical, cultural, and human environment of the organization can either stifle or stimulate creative solution generation. This course will help learners discover how organizations can stimulate or frustrate creativity. It will also give learners a chance to explore approaches to expanding personal creativity.

Target Audience
Managers and employees in organizations that need to trigger creativity beyond the marketing department and trigger breakthroughs that gain competitive dominance.

Expected Duration
2.5 hours

Lesson Objectives:

What Enables Creativity?

  • recognize the importance of developing an organizational ecosystem that enables creativity.
  • identify the three components of an organization that can be managed to enhance creativity.
  • match the contributors to the breakdown of organizational ecosystems with the appropriate examples.
  • identify the ways to enhance creativity through the human component of the organizational ecosystem.
  • Components of Creativity

  • recognize the importance of actively enabling creativity in the workplace.
  • identify the ways expertise contributes to creativity in organizations.
  • select the ways to enable breakthrough thinking.
  • match the examples of management actions with their impact on the motivation for creativity.
  • Creative Synergy

  • recognize the value of constructive conflict.
  • determine the constructive outcomes that might result from a given business situation.
  • sequence the steps in the process by which controversy sparks positive outcomes in business.
  • select the conditions that determine the constructiveness of controversy.
  • Unlocking Your Individual Creativity

  • recognize the value of unlocking individual creativity.
  • select the appropriate techniques for overcoming obstacles to creativity in a business scenario.
  • identify the guidelines for mind-mapping.
  • identify the actions for developing individual imagination.
  • Course Number: PD0224