Strategic Management - Analysis and Choice
Overview/Description
The implementation phase of strategic management consists of two parts: analysis and choice, which are vital links in the process. When conducting analysis and making choices, you set long-term objectives and select generic and grand strategies that best fit your company mission and changing circumstances. In this course you will learn the basic ideas of long-term objectives, generic strategies and grand strategies. Then you will learn how to analyze and choose strategies by using various techniques. By choosing the right strategy, your company will be more effective at building sustainable competitive advantages as well as maximizing shareholder value.
Target
Audience
Business students and professionals who want to gain knowledge of the strategic implementing process fundamentals.
Long-term Objectives and Grand Strategies
Strategic Analysis and Choice
Strategic Choice in Different Types of Businesses
Course Number: STGY0302