Business Management and Strategy


Overview/Description
This course on Business Management and Strategy is the first in the Global Business Management series. It focuses on three important factors to consider in managing a global company. They are business strategies, organization models, and management culture. The course explains the characteristics of each factor in detail, as well as the relationship between factors.

Target Audience
Professionals who advise on or make strategic decisions for their organizations, business students, or anyone who is interested in knowing management concerns for a global business.

Expected Duration
1.5 hours

Lesson Objectives:

Strategies in Business Management

  • identify the importance of understanding the key considerations in determining global business strategies.
  • identify the considerations when adopting responsiveness and local differentiation based on a given situation.
  • select the considerations when achieving global scale efficiency based on a given situation.
  • identify the stages when carrying out transfer of knowledge based on a given situation.
  • Organization Models

  • identify the benefits of understanding the characteristics and strategy choices of organization models.
  • identify the characteristics of the multinational model based on a given situation.
  • select the characteristics of the international model based on a specific situation.
  • identify the characteristics of the global model based on a given situation.
  • identify the organizational models used in a business case.
  • Cultural Influences in Business Management

  • identify the significance of understanding the cultural influences in business management.
  • identify the features of family management culture based on a given case.
  • select the features of group management culture based on a given case.
  • identify the characteristics of professional management culture based on a given case.
  • identify the cultural tendency to adopt a certain management model given an example.
  • Course Number: STGY0321